What To Know When Hiring an Animator

What To Know When Hiring an Animator

Animators and animation styles are infinite. You may engage a freelance animator or a large animation studio. When picking an animator, bear in mind your goal as well as the amount of time and money you have available to spend to achieve it.

Fortunately, today’s video producers and animators are all online, and there are numerous freelance websites where you may simply submit an order, establish a deadline, and connect to a pro animator.

However, many individuals make the error of believing that they can simply describe their concept to an animator and “he or she will get right on it.” While this may help you obtain “some form of video,” there is a better way to employ an animator to create a high-quality video that transforms viewers into customers and brand advocates.

In this article, we’ll show you how simple it is to hire an animator and produce the ideal video for your company.

Create a Video Production Brief

When it comes to hiring an animator, the best approach to start is by writing a video production brief. Your video production brief has several uses. It may be sent around so that you can obtain precise quotations from freelancers and agencies, and it will serve as a wonderful beginning point once you’ve decided on an animator.

Even if you can’t finish the entire video production brief, the two most essential things you need to know before beginning are the goal of your video and where you will place it.

Purpose of Your Video:

It’s time to talk about your video’s goals and “why.” What do you want this film to accomplish? How might it help your company? What is the purpose of this video, exactly? A few common reasons why businesses need videos to include.

Placement of Your Video

After you’ve decided on a goal, or a “why,” it’s time to consider the “where.” You may also consider where this video will be shown. The style of the film could differ depending on what channels and demands you have.

How Long Does It Take?

The time it takes to make an animated video ranges from 4 weeks to 4 months if you don’t want to pay rush charges. The more time you have before a project deadline, the better.

General Steps

While certain animators can complete a tight deadline, the greatest outcomes necessitate more time. Every video project should also include designated milestones with deadlines at which you evaluate the material and sign off on the next phases or ask for changes.

Project Brief

You’ll probably want to conduct a quick Skype or Zoom session with the animator or agency you’ve chosen to discuss the project and come up with ideas. You should get an idea of their skills and when they anticipate finishing the work. You’re in command here, telling your contract animator everything they need to know.

Tell them about the goal, so that you’re all on the same page, and about the placement so that you know what file sizes, video lengths, and other information must be included in the final package.

You should also highlight certain elements in your brief that must be included, such as a particular message, colour palette, branded style, tone of voice, music or iconic imagery that you anticipate seeing in the finished product.

You don’t have to be a micromanager when it comes to their inspiration, rather than restricting it. You do, however, want to ensure they know the major themes to address.


The script is the most essential aspect of a project. It’s the spine that drives the narrative and makes the sale. You may either help to create the script or leave it to the specialists in marketing and animation. Before you go any further, whether you like it or not, get it “perfect.”

Style Frame

A style frame is a single or pair of completely developed still frames from the animation. The style frames are where you can assess the animation style. If it has the right aesthetic, you may declare it finished and the animator will proceed to work on the storyboard.


The storyboard is a more concrete version of your overall animation and narrative. A clear idea should be provided to you that displays each fully planned frame and scene from the video. All that’s left now is to bring it to life.


The narrator and music must now be generated for the video to be paced and have the right tone. The music and voice define the speed and tone of your entire film. Make sure that the audio is as good as or better than the animation. You don’t want a bad voiceover ruining the rest of the animation because it would cheapen it.


The whole animation is finished in the last step, including sound and final approval for the client. Given all the sign-off stages, there shouldn’t be too many modifications made, but you can expect a round or two of changes. After you’ve created your video, our animator will send you a downloadable file that includes all your optimized files ready to post on YouTube, Facebook, Instagram, and so on.

Hiring an Animator: Know Your Budget

Then there’s the budget portion of your video brief. This is how much you’re prepared to spend on video production. Just bear in mind that if you ask for too much, your budget may go up or your video brief may need to be adjusted. This article will also help you determine the time and financial constraints for various styles. If you want to hire an animator, why not get in contact with Tricks Studio? Their purpose is to make great work that conveys a message. That’s it


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